8:30 AM - Check-In & Registration
Caribou Coffee Bar
9:00 AM - Welcome Remarks
Andrew Miller (Minnesota Vikings)
Angela Heikes (SMSC Gaming Enterprise)
9:15 AM - Stories that Stick
Kindra Hall (Best-selling Author and former Chief Storytelling Officer of SUCCESS Magazine)
10:00 AM - Break
10:15 AM - Utilizing Fan Insights to Drive Business Objectives
April Seifert (Sprocket)
Vikings Fans
11:00 AM - Telling the Vikings Story
Bryan Harper (Minnesota Vikings)
Erin Swartz (Minnesota Vikings)
11:30 AM - Lunch
12:30 PM - Initials Game
Cory Cove (KFAN Power Trip Morning Show)
12:50 PM - Partner Best Practices
Marcus Thornton (SCHEELS)
Katie Pluff (Minnesota Vikings)
1:05 PM - Sustainable Development for a Better Future
Brett Taber (Minnesota Vikings)
1:20 PM - Partner Best Practices
Justin Kehrwalk (Tradehome Shoes, Inc.)
Rachel Timmerman (Minnesota Vikings)
1:35 PM - Optimizing Premium Experiences
Mike Leddy (Minnesota Vikings)
Bridget Smith (Innovative Office Solutions)
Holly Spaeth (Polaris)
Tim Ikeman (Star Tribune)
2:00 PM - Partner Best Practices
Alison Fogarty (Mystic Lake Casino Hotel)
John Penhollow (Minnesota Vikings)
2:15 PM - Break
2:30 PM - Emotion by Design
Greg Hoffman (Global Brand Leader, Author, Former NIKE Chief Marketing Officer, and Founder and Principal of the Brand Advisory Group Modern Arena)
3:00 PM - The Adapting Media Landscape of Sports
Jeff Anderson (Minnesota Vikings)
Scott LaBounty (NFL)
Greg Alexander (iHeartMedia)
Mim Davey (KMSP)
Chris Carr (Star Tribune)
3:30 PM - Vikings Football: Setting a Championship Standard
Kevin O'Connell (Minnesota Vikings)
Martin Nance (Minnesota Vikings)
3:50 PM - Closing Remarks
Chris Bailey (Twin Cities Orthopedics)
Tanya Dreesen (Minnesota Vikings)
4:00 PM - Networking Reception