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Lester Bagley
Vice President of Public Affairs

BIOGRAPHY

Lester Bagley brings more than three decades of public affairs and communications experience to his role as the Vikings Executive Vice President of Public Affairs.  Currently in his 13th year with the Vikings, Bagley oversees the team’s public relations, public affairs and community relations.

The Vikings and sports fans throughout the Upper Midwest were witness to a thrilling new chapter in 2016 as state-of-the-art U.S. Bank Stadium opened and ushered in a new era for Vikings football. The striking addition of U.S. Bank Stadium to the Minneapolis skyline has vaulted the community to center stage for marquee events from international soccer and blockbuster concerts, to Super Bowl LII and the 2019 NCAA Final Four. U.S. Bank Stadium delivers an outstanding fan experience with best-in-class amenities and cutting-edge technology that places this facility among the best in the world.

Lester Bagley brings more than three decades of public affairs and communications experience to his role as the Vikings Executive Vice President of Public Affairs.  Currently in his 13th year with the Vikings, Bagley oversees the team’s public relations, public affairs and community relations.

The Vikings and sports fans throughout the Upper Midwest were witness to a thrilling new chapter in 2016 as state-of-the-art U.S. Bank Stadium opened and ushered in a new era for Vikings football. The striking addition of U.S. Bank Stadium to the Minneapolis skyline has vaulted the community to center stage for marquee events from international soccer and blockbuster concerts, to Super Bowl LII and the 2019 NCAA Final Four. U.S. Bank Stadium delivers an outstanding fan experience with best-in-class amenities and cutting-edge technology that places this facility among the best in the world. 

Bagley played a key role in securing legislative and community support for the financing that brought the new stadium to fruition. The $1.1 billion facility, the largest construction project in Minnesota history, was a product of an incredible team effort within the Vikings and in the community.  Bagley led the public discussion and advocacy for the stadium during difficult political and economic conditions to secure the agreement to construct the new stadium. On May 10, 2012, the Minnesota House and Senate passed stadium legislation, and four days later Governor Mark Dayton signed the bill into law. Immediately following, the construction team went to work and paved the way to open U.S. Bank Stadium on July 16, 2017. Immediately following, the construction team went to work and paved the way to open U.S. Bank Stadium on July 22, 2016. Bagley also oversaw media coverage and community engagement for the opening of the stadium.

In 2014, Bagley worked with Vikings ownership and management, and Minnesota corporate and civic leaders to create the Super Bowl bid and secure the support of the NFL for Super Bowl LII to be played at U.S. Bank Stadium on February 4, 2018. Bagley currently serves on the Minnesota Super Bowl Host Committee’s Executive Board with Richard Davis/U.S. Bank, Doug Baker/Ecolab, Marilyn Carlson Nelson/Carlson, Michael Langley/GreaterMSP, and Maureen Bausch, CEO of the Minnesota Super Bowl Host Committee.

Bagley also serves on the Minnesota Vikings management team and works closely with the Wilf family and ownership group. He is part of the Vikings leadership team that is planning and designing Twin Cities Orthopedics Performance Center, the new Vikings team headquarters in Eagan, MN, that will open on March 1, 2018. The new home for the team will bring the entire organization under one roof and accentuate Vikings ownership’s desire to build a first-class atmosphere in pursuit of World Championships.

In addition to leading Vikings communications and external relations, Bagley oversees community relations, youth football and the new Minnesota Vikings Foundation. He serves on the Board and as co-vice chair of the Foundation. The Minnesota Vikings are one of the most active and community-engaged teams in the NFL, a key tenant of the organization.

Before joining the Vikings, Bagley operated Bagley Public Affairs from 1999-2005. The Minneapolis firm specialized in issues management, public relations and public affairs. From 1993-99, Bagley served as associate director and helped lead the Minnesota Business Partnership, the public policy organization comprised of the chief executive officers of 100 of Minnesota’s largest companies. He also spent five years working in public affairs and public relations in Washington D.C.

A native of Barron, WI, Bagley began college at the University of Minnesota before graduating from the University of California at Los Angeles (UCLA). He served as a White House intern and studied at the University of Oxford during his undergraduate days.

Bagley currently serves on the Executive Board of the Minnesota Super Bowl Host Committee, and on the boards of Sports Minneapolis, the Public Affairs Council and the Minneapolis Regional Chamber of Commerce. Bagley and his wife Wendy, who is a graduate of the College of St. Catherine, reside in Minneapolis with their sons Michael and Charlie.