Skip to main content
Advertising

News | Minnesota Vikings – vikings.com

'Vikings SKOL Chant,' Halftime Show Created for Fans Passion

EDEN PRAIRIE, Minn. — The storied lore of the Minnesota Vikings is ready for another chapter.

Minnesota will host Green Bay in the 112th Border Battle (including two playoff games) in the first regular-season game at U.S. Bank Stadium on Sunday Night Football.

To celebrate this milestone occasion in the history of the franchise and region, the Vikings are launching several pregame elements that will be woven into the tradition of the team for years to come. The team is also delivering an unprecedented halftime show, presented by U.S. Bank, that is months in the making.

Vikings Vice President of Content and Production Bryan Harper said the team wanted to create "one continuous story" that uses multimedia, technology and interactivity with passionate fans.

"It's all storytelling and you want people to feel emotionally in the mix, like they're part of the game and part of the experience," Harper said. "We looked at it and said, 'Instead of having seven or eight things that are one at a time, how do we make it a continuous deal?' "

The signature script of events for most games will begin 15 minutes prior to kickoff, but fans should plan to be at their seats by 7 p.m. for the full experience of the first game.

The presentation will begin with a "Welcome Home" video featuring former Vikings Pro Bowl receiver Ahmad Rashad. The video chronicles Vikings history and the construction of U.S. Bank Stadium. Sunday is the only time the video will ever be shown inside the 1.75-million-square-foot venue.

This video will be followed by the first-ever "Vikings SKOL Chant," a modified version of the stirring "Vikings War Chant" that swept across the globe when the Icelandic National Soccer Team returned home to 35,000 fans after its upset of England at the Euro 2016.

The chant involves fans raising their arms in the shape of a V, two drum beats, separated by a dramatic pause, a clap and the chanting of "huh" in unison. Tempo increases as the pattern repeats. The modified chant will change "huh" to "SKOL." 

Harper said he and several Vikings employees saw the rousing scene in videos and began working on a way to bring it across the Atlantic.

"It was super-intimidating, showing people together in unison. Immediately after it, I saw it and people are texting me," Harper said. "Over the course of the next day, we got hundreds of emails from fans, 'We've got to do this,' and we're the only team that can do it.

"This came from the fans. This is the best part about it," Harper said. "When stuff comes from the fans, it's more authentic."

Aron Gunnarsson, the captain of the Icelandic Soccer Team, and Thor Bjornsson, who stars as "The Mountain" in Game of Thrones, will appear in a video to help transfer the chant to Vikings fans.

A never-before-seen video featuring Vikings legends on what it means to be a Viking will be played just before the Packers take the field, followed by a brand new entrance process by Vikings players.

"We're going to take advantage of some of the technical capabilities of the building that you might not be able to do in some other spots to make it uniquely Minnesota," Harper said. "I can't wait to see how the fans react."

An expanded halftime performance featuring the Minnesota Orchestra, local musicians and projection mapping to the field will continue the storytelling and signature experiences for fans.

Kevin Smith, President and CEO of the Minnesota Orchestra, said the performance will combine classical and more contemporary music that the show's Executive Producer Michael Shann has "integrated into the whole experience itself, visually and musically."

Smith said the Minnesota Orchestra, which recently toured in Europe, is honored and excited.

"This is one of the great highlight moments in our community history. We really do feel that it's going to be a terrific experience for everyone," Smith said. "You typically don't have an orchestral performance in a halftime show, but everything about this is different, and that's what's exciting about this.

"Orchestras have been around for hundreds of years," Smith added, "but there are infinite ways of using them, and this has been exciting to work with Michael and others on this."

Shann, who has worked on previous Super Bowl halftime shows, the Closing Ceremony for the XXII Winter Olympic Games in Sochi and shows at the 2015 Pan Am & Parapan Am Games, is looking forward to effects that will be enabled by the technology in U.S. Bank Stadium.

Shann said the Minnesota Orchestra is the "star of the show" that will contribute to the narrative and be joined by the projection mapping onto the width of the field between the 35-yard lines.

"It's a big deal to be able to install projectors and get a mapping system to work for a show," Shann said. "That's a big piece of it."

He said, in one word, the execution of the performance comes down to "timing."

"The challenge is to be able to set up and complete a full show and strike it off during a halftime window," Shann said. "The big challenge is setting it up and taking it down."

Despite an eight-minute window that is considerably smaller than a two-hour opening or closing ceremony, Shann believes committed to telling a story with "some really nice moments."

"Part of the arc is celebrating the history of the Vikings, the people of Minnesota, this great stadium and how we are blending cultures," Shann said. "This is a real blend of cultures with the Minnesota Orchestra and the Minnesota Vikings, and I love that."

This article has been reproduced in a new format and may be missing content or contain faulty links. Please use the Contact Us link in our site footer to report an issue.
Advertising