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'Unite the North Driven by Polaris' to Help Health Care Workers


EAGAN, Minn. — The Minnesota Vikings and Polaris on Tuesday announced the “Unite the North Driven by Polaris” campaign that will help front-line health care workers during the COVID-19 pandemic.

The fundraising campaign will feature limited-edition "Unite the North" hats that will be available with a donation of $20. The Polaris Foundation will be matching all donations made through this campaign. All proceeds will go directly to the North Memorial Health Foundation.

"On behalf of North Memorial Health – our team members, customers and community, I want to thank Polaris for creating the Unite the North initiative to support our front-line workers. We are humbled by their generosity, the generosity of Minnesota Vikings and the support the entire community has demonstrated for health care workers," said North Memorial Health CEO J. Kevin Croston, MD. "Partnerships like these demonstrate the strength and resilience of our community."

Click here to show your support. Hats will be shipped the week of May 25.

The Unite the North campaign builds off the overwhelming success of the "Skoldiers" fundraising partnership between the Vikings and Polaris that raised money for the Wounded Warrior Project as part of the NFL's annual Salute to Service.

"Polaris has a long-standing history of assisting our local communities, and these efforts are even more important during times of need," said Scott Wine, Polaris Chairman and CEO. "We are proud to partner with the Vikings on the Unite the North initiative, in support of both the North Memorial Health Foundation and the heroic health care workers who tirelessly provide care for those in need. They are an inspiration to us all as we rally together to fight this virus."

Vikings running back Dalvin Cook and defensive end Danielle Hunter each have made donations to the North Memorial Health Foundation this month. Hunter spoke on a conference call with media members on April 15 to explain his concern for front-line workers. Hunter's grandmother is a nurse in New York, an area that has been hit harder by COVID-19 than anywhere else in the United States. The 25-year-old Hunter has been checking up on her daily.

While waiting for your hat, you can try it on virtually with Instagram and Snapchat. Polaris will donate an additional $1, up to $5,000, for every #UniteTheNorth hat selfie that is shared with that hashtag.