News | Minnesota Vikings – vikings.com

Vikings to Utilize New 'Instagram Reels' to Showcase Content

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In a year when NFL teams are unable to host fans in-person at training camps due to the COVID-19 pandemic, digital content is more important than ever.

The Vikings utilize daily a variety of social media platforms to give fans a behind-the-scenes look at the goings on of their favorite team. Now, Vikings Entertainment Network is stepping up its Instagram game.

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Justin Jefferson has landed

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Minnesota will join several other NFL clubs in adding Instagram Reels to their social media arsenal. Instagram Reels is a new experience that provides users the power to create entertaining short-form videos and the stage to share them with their community of followers.

The Vikings and other teams throughout the league took part in the pre-launch. Instagram will roll out the new feature to all users across multiple countries today.

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Kicking down the door to IG Reels

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Similar to the format of Vine or TikTok, Instagram Reels are 15-second videos that allow the user to integrate popular songs and unique effects and to showcase style and creativity.

Make sure to find @Vikings on Instagram and follow along as we continue to deliver the content you enjoy in a whole new way.

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