U.S. Bank Stadium

Archived New Vikings Stadium Materials

Stadium Architect Info
MSFA Design Services Memo (PDF)
Vikings Letter to MSFA (PDF)
HKS Overview (PDF)
Press Release (PDF)

Additional Materials
Downtown East New Stadium Plan
Downtown East New Stadium Funding
Downtown East New Stadium At-A-Glance
Quick Hits – New Stadium Benefits
Downtown East New Stadium Creates Jobs
Recent NFL Stadiums
RSM McGladrey Study
CSL Stadium Study
Economic Impact of Minnesota Vikings Game Day Attendees
Electronic Pulltabs Proposal Information
Home Field Advantage Statewide Stadium Poll
Minneapolis City Council Letters

Downloads (PDFs)
Downtown East New Stadium Plan
Downtown East New Stadium At-A-Glance
Downtown East New Stadium Status Report
Downtown East New Stadium – FAQ
Quick Hits – New Stadium Benefits
Downtown East New Stadium Creates Jobs
Recent NFL Stadiums

TV Spot
Minnesota Stadium Solution - Full Spot

Radio Spot
Minnesota Stadium Solution - :30 Spot

Print Ads
New Stadium By the Numbers

"But For" Stadium Funding

Stadium Discussions Heading into Overtime

Lousy Economy Can Be Good Time To Build Stadium


  • According to Convention, Sports & Leisure (CSL), building a new stadium will support 13,000 jobs, including 7,500 full and part-time construction jobs with nearly $300 million in wages.
  • The construction industry is currently experiencing nearly 20% unemployment in Minnesota.
  • Over 90% of the materials and labor value is expected to go back to Minnesotans.
  • Upon completion, a new stadium and the Vikings will employ approximately 3,200 full and part-time jobs. Vikings game days currently employ 2,800 people.

Economic Impact/Return on Investment

  • The Vikings pay $20 million annually in State and local taxes. In 2001, the team paid $11 million per year.
  • Visiting teams pay approximately $1 million per year in taxes to the State of Minnesota.
  • A report by Convention, Sports & Leisure said a new stadium and the retention of the Vikings will generate $26 million annually in tax revenue upon stadium opening. Tax revenue will grow significantly during the life of the facility.
  • In 2011, over 40% of Vikings Season Ticket Owners live outside the 7-county metro area and 27% of STOs live outside the State of Minnesota.
  • A study by the University of Minnesota on the Vikings-Cowboys playoff game in January 2010 found that non-metro game attendees spend nearly $6 million in restaurants, hotels, retail stores and on transportation in the Twin Cities per Vikings game.
  • The Metrodome was built for $55 million, including $33 million in public dollars. The State of Minnesota contributed none of this money but has received over $320 million in tax revenue since the facility opened.

Quality of Life

  • One out of every two Minnesotans, or approximately 3 million people, follow the Vikings each Sunday either on TV, radio or in person at the stadium.
  • Over the past three years, the Vikings have averaged a 65 TV share, meaning 65% of TVs that are turned on during Vikings football are tuned into the game.
  • A new stadium will be publicly owned, operated by a third party and available for national and community events throughout the year. The Vikings will pay $13 million in annual operating expenses / capital improvement funding.
  • Over the last several years, the Vikings have donated over $500,000 annually to charitable organizations, as well as thousands of autographed items. In 2010, the team donated over 3,000 items in the five-state area.
  • In the summer of 2011, the Vikings helped serve 1,000,000 meals to underserved children in the Twin Cities.
  • For the last five years, every player on the 53-man roster and the eight practice squad players participated in the Vikings community outreach program.

Stadium History/Challenges

  • The original funding source of the Metrodome was a 2%, 7-county liquor tax that converted to a 3%, Minneapolis-only liquor and lodging tax when the site was selected.
  • The Metrodome is the 2nd-oldest facility in the NFL.
  • The Metrodome has the smallest site footprint in the NFL at 900,000 square feet, compared to the NFL average of 1.6 million square feet.
  • The Vikings rank at the bottom of the NFL in revenues because of the Metrodome.
  • Because of the revenue-challenged Metrodome, the Vikings receive annual subsidies of approximately $15 million from other NFL teams in order to compete, including smaller markets like Green Bay and Kansas City.
  • The Vikings NFC North opponents – Chicago, Detroit and Green Bay – all generate approximately $30 million more annually than the Vikings because of their stadiums

Stadium Financing

  • With the Downtown East plan, the Vikings / private contributing will be $427 million, the third-largest private contribution in NFL stadium history.
  • When combining up-front captial contribution with annual operating expenses / capital improvement funding, the private contribution will cover more than 50% of the project life cycle costs.
  • The Vikings will pay $13 million in annual operating expenses / capital improvement funding for the publicly owned facility used over 350 days a year for non-football events.
  • A new stadium will not take money from the State’s General Fund or require new taxes.
  • The average public-private partnership with new facilities around the country is 1/3 private and 2/3 public.
  • 29 of 32 NFL cities have built new stadiums or significantly renovated their existing facilities since 1992.
  • Every recent NFL stadium project has included some public funding for surrounding infrastructure or the stadium itself.
  • The Twins ballpark legislation required the team to pay 30% of the total construction costs while Hennepin County covered the remaining 70%. The Vikings have agreed to cover nearly 40% of the stadium costs in Arden Hills.
  • Target Center, the Xcel Energy Center, Mall of America and the Guthrie Theater all included some public funding.
  • State lottery proceeds were used in Baltimore and Seattle to help pay for new football and baseball stadiums.
  • The cost of a new facility has nearly tripled since 2001. Mortenson Construction estimates an additional year of delay could add up to $50 million to the total costs.
  • A fixed roof adds approximately $190 million to the total stadium costs.
  • Teams like the Cowboys and Giants can raise more private capital for a new stadium because they have a market large enough to change personal seat licenses, something this market is unlikely to accept at a high level.


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