Brad Madson first joined the Vikings staff in 1992 and enters his 13th season heading up community relations and expanding the club’s youth football initiatives. In his tenure, Madson has developed the Vikings community relations into one of the NFL’s strongest. In 1999 Cris Carter became the first player in Vikings history to win the prestigious Walter Payton Award as the NFL’s Man of the Year.The Vikings have implemented Community Tuesday as a concept that has been adopted League-wide. Community Tuesdays have Vikings players active in community events at local schools, hospitals, recreation centers and other nonprofit organizations on their only day off of the week during the season. Locally, Madson supports United Way, NFL Alumni Association, and the Page Education Foundation. Madson serves on the Board of Directors for Minnesota DARE, University of Minnesota School of Journalism Alumni Board, African American Adoption Agency Board of Directors, Minneapolis Park Board Youth Sports Work Team, Profound Sports Tri Team Board of Directors and Salvation Army Harbor Light Center Advisory Council. Through NFL Charities, LISC (Local Initiatives Support Corporation) and the Minneapolis and St. Paul Park and Recreation Boards, Madson has helped lead the $600,000 refurbishing of North Commons Park and Parade Stadium in Minneapolis along with Griffin Stadium and Jimmy Lee Center in St. Paul.Madson joined the Vikings in 1992 and worked with the team’s suite and ticket sales efforts until 1996 when he took over Community Relations duties. A graduate of the University of Minnesota in journalism, Madson worked in television sports as an anchor and reporter prior to joining the Vikings. Madson was a member of the Golden Gophers’ Big 10 champion tennis team during his college career. Madson is single and resides in Minneapolis.